Jiayao Qi


Jiayao Qi profile picture

Clinical Assistant Professor

Email: qi1@iu.edu
Address: 1025 E. 7th St.
Department: Kinesiology

Ph.D. in Sport and Entertainment Management at University of South Carolina 2024
M.S. in Sport Management at Baylor University 2020
M.S. in Finance at Johns Hopkins University 2016
B.S. in Finance at Northern Arizona University 2015

Clinical Assistant Professor at Indiana University - Bloomington

Researcher at University of South Carolina 

Instructor at University of South Carolina

Ad-hoc reviewer of Journal of Applied Sport Management, SEVT conference

Awards and Certifications

Outstanding Doctoral Student Researchers of the Year (Award Winner) at University of South Carolina 2023

Biometrics and User Experience Lab Certification at University of South Carolina 2023

Course Currently/Recently Taught

SPH - M 423 Financial Principles in Sport

SPH - M 518 Governance in Sport Management

SPH - M 304 Human Resource and Career Outlook in Sport

Scholarly Interests

My research interest covers organizational behaviors, human resource management, and psychological development in sport management using both traditional and biometric methods (Galvanic Skin Response [GSR], Electroencephalogram [EEG], etc.). Specifically, my research examines how passion defines job seekers in sport, affects their application decisions, determines their career goals, and motivates them to take certain actions. Moreover, I investigate where does passion come from, how does it grow, what are its components, and eventually in what ways does passion influence individual job seekers, employees, and sport organizations. Overall, my research uses quantitative, qualitative, and pioneer ways such as biometric experiments to address both the theoretical gap in sport management literature as well as the industry problem to help organizations better understand sport job seekers, attract qualified applicants, build a quality candidate pool, and eventually increases organizational performance. In addition, I also focus on the interaction between sport marketing and organizational behavior with numerous scholarly work.


Qi, J. C., & Todd, S. Y. (2023). Industry interactions and their influence on dreams, goals, work interests, and vocational attitudes of sport industry job seekers. Journal of Applied Sport Management, 15(1), 8-17.


Qi, J. C., Magnusen, M. J., & Petersen, J. C. (2023). Assessing the impact of gender and expertise in athletic product endorsement in China. The Sport Journal.